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Showing 7 results for "Customer Retention"
How to measure customer retention
How to measure customer retention If you’re looking to measure customer retention for your business effectively, you’re in the right place. Growing a business relies heavily on your ability to retain existing customers for as long as possible. By retaining customers and generating more revenue from them, you’ll be less pressured to acquire new customers […]
A guide to why customer service is important to businesses
A guide to why customer service is important to businesses Customer service is something that every business needs to focus on and in this customer service guide, we’ll give you all the information you need to start optimising your approach and give your customers the care, attention and support that they need. Here at Sigma […]
How we deliver excellent customer service
South Africa Spotlight: How we deliver excellent customer service When it comes to delivering excellent customer service, the entire business has to embrace it, starting at the top. That’s why, at Sigma Connected, we’re big believers in keeping the customer at the heart of everything you do — no matter what seniority your role is. […]
Customer Retention: What you need to be doing
Customer Retention: What you need to be doing Brand loyalty was tough before, but it’s been even tougher in recent years. According to McKinsey, 75% of consumers altered their brand preferences during the pandemic, and almost 40% deserted trusted brands to try new ones. There has never been a better time to develop brand empathy […]
What role must brands play to support customer wellbeing
What role must brands play to support customer wellbeing How likely is it that a consumer will cut a company loose because of a terrible experience? Today, most business leaders would agree that it’s highly likely. In an ever-sophisticated digital world where consumers voice their customer experience horror stories on just about every platform, brands […]
How a good complaint handling strategy retains customers
How a good complaint handling strategy retains customers Complaint handling is tough, but someone has to do it. Most of the time, even the customer doesn’t want to be there — they’d much rather spend their time doing something else. Who wouldn’t? That said, the unpleasant nature of complaint handling means that if you’re able […]